Driving traffic to Hungary

13.06.2022

Hungary is a Central European country with a fairly developed infrastructure and a good level of education.

The official language of the country is Hungarian, which is spoken by more than 98% of the country's population.

in Hungary, it is a five–day week, the working day starts at 8 or 8:30 in the morning and ends at 17.00 or 17.30 in the evening. The average salary in the country is slightly more than $ 1300 per month, and the minimum wage is $ 555.

What websites do Hungarians use and what are they looking for on the Internet

79% of the country's population actively use the Internet.

Google occupies the leading position among the most visited sites, Facebook is firmly entrenched in second place.

Next on the Youtube list, Index.hu , Startlap.hu , Wikipedia and three other news portals: Origo.hu , 24.hu and Blikk.hu .

Speaking of social networks, 62% of the population are on Facebook, so FB is the most popular traffic source for Hungary.

What do Hungarians buy online and where do they order

The majority of online purchases account for consumer goods, among which the niche — beauty and health - is leading.

Approximately 40% of the population annually make purchases on the Internet.

What Hungarians care about and what they buy:

- Creams for joints;

- Slimming

- Skin rejuvenation

- Hair growth products

- Diabetes

The life expectancy of Europeans remains at a low level. Hungarians are worried about problems with blood pressure, diabetes, obesity is also not retreating, so the gut is what the Hungarian audience needs.

From which traffic sources is it better to pour:

Facebook

Google

Mgid

Adnow

CEO